You want your site design to “pop”. But how should you really use color on your website?
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When to Think Inside the Box
Images add appeal to online content. Articles with images have 94% more views than articles without. But it goes further than simple blog posts. Did you know […]
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Just Being Online Is Not Enough
Many small businesses think that if they have a website then they can check the box in terms of their online presence and go back to running […]
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The voice of the customer is more important than the age of the customer
We wrote about “baby” Baby Boomers and how you cannot talk to an entire generation that spans ~17 years the same way. Let’s face it, 55 is not […]
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Boomers are not all the same
Hubspot recently launched a tool to develop a buyer persona. We have to admit we made a little fun of it on Twitter. Hubspot has a new […]
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Why You Should Deal With Email Right Away
We talked about sending emails so how about receiving it? Back in 1982, the One Minute Manager was published. It’s still going strong. One piece of advice […]
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Google Answers “Is Longer Better?”
In our Checklist for Writing a Blog Post, we talked about the post length and advised 300 words. We also showed you that 300 is quite a […]
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Some Pointers for designing a Logo
One of the most effective ways to establish your brand is to have a stunning logo. So what do we mean by that? A logo is essentially […]
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Is Image SEO really a thing?
We talked about images before. They need to be engaging, relevant, and high quality. They also need to be lean, as in optimized for the web to […]
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